Content Monitoring

Tracking change

Until now, monitoring content required valuable time and effort spent trawling through dense pages of data - a demotivating and inefficient use of an employee's time. It also required an acute eye for detail - minor changes might be difficult to spot, but can often represent the earliest indicator of a major development in the business world.

For example, the competitive intelligence team at U.S. pharmaceutical firm Merck & Co. surveyed such fine details as the basis of a counter-strategy to a competitor's forthcoming product rollout - producing savings of $200 million in only 30 months.

The solution

The Oxlea difference lies in its ability to integrate content monitoring into a client's search system. By recording the time and exact nature of developments on the internet, content monitoring adds an extra dimension to any search system.

A local government information service developed by Oxlea can keep track of the latest news as it is published online - e-mail alerts inform the user of crucial developments, whilst all relevant content is automatically indexed and archived for future reference. For those involved in local government - and in many other fields too - Oxlea ensure that employees can stay on top of the latest developments in their area without having to trawl through endless pages of information.